Research that Moved Decisions Forward.
A selection of client work organized by service area. Details are kept at the category level to protect client confidentiality.
CONCEPT TESTING
Established Personal Cleansing Brand — Gen Z Sub-Line Launch
Personal Cleansing · Concept Test
European Skin Care & Supplement Brand — US Market Entry
Skin Care · Concept Test
Premium Hair Care Brand — Professional Salon Results Positioning
Hair Care · Concept Test
PACK TESTING
Established 2-in-1 Hair Care Brand — Shape, Artwork & Positioning
Hair Care · Pack Test
Emerging Male Grooming Brand — Disruptive Packaging & Virtual Shelf Test
Male Grooming · Pack Test
Large Personal Cleansing Brand — Body Wash & Bar Soap Artwork Refresh
Personal Cleansing · Pack Test
CLAIMS VALIDATION
Premium Hair Care Brand — Multi-Category Sensorial Launch
Hair Care · Claims Validation
Skin Care Brand — New-to-World Retinal Serum Claims Validation
Skin Care · Claims Validation
Super-Premium Skin Care Brand — Closing the Claims Gap Before Launch
Service tag : Skin Care · Claims Validation