Research Services

Three focus areas. Tailored solutions.

Each engagement is designed and executed based on specific client requirements to ensure business questions are answered thoughtfully with consumer input.

Concept Accelerator Package

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Quantitative concept screening for innovation and marketing teams who need fast, credible consumer input before committing to development.

Starting at $6,000

Methodology

Online quantitative survey


Typical Sample

n = 300–350 category users


Turnaround

2–3 weeks from briefing


Concepts

Per client needs


Key Deliverables

Purchase intent, believability, uniqueness and liking KPIs

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Consumer verbatim diagnostics

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Actionable recommendation with consumer rationale

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Package / Artwork Decision Solution

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Consumer validation of packaging and artwork options before final production commitment — reducing the cost of a wrong decision.

Starting at $6,000

Methodology

Online quantitative survey


Typical Sample

n = 300–350 category users


Turnaround

2–3 weeks from briefing


Concepts

Per client needs


Key Deliverables

Purchase intent, believability, uniqueness and liking KPIs

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Consumer verbatim diagnostics

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Actionable recommendation with consumer rationale

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Claims Validation Sprint

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Consumer perception testing custom-designed with a qualified consumer panel — built to support claims development and substantiation for CPG brands.

Starting at $7,500

Methodology

In-home use test (IHUT) or CLT


Typical Sample

Minimum n = 30+


Turnaround

2–3 weeks from briefing


Format

Monadic or paired comparison


Key Deliverables

Performance ratings across defined claims attributes

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Top-2-Box claim-by-claim substantiation data

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Open-end consumer language for claims copy

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Claims-ready data tables and supporting analysis

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Summary with overall conclusions and recommendation

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Insights & Product Development Partner Program

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A flexible monthly research partnership for CPG brands that need ongoing consumer insights without building an in-house team. Think of it as a fractional research director on retainer.

From $4,000

Commitment

Monthly retainer


Scope

Fully customized per client


Best for

Product Development resources


Format

Mixed methods


Key Deliverables

Dedicated research and innovation capacity each month

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Mix of primary research, analysis and strategic input

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Regular check-ins and priority turnaround

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Scope tailored to your pipeline and priorities

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