Research Services
Three focus areas. Tailored solutions.
Each engagement is designed and executed based on specific client requirements to ensure business questions are answered thoughtfully with consumer input.
Concept Accelerator Package
Quantitative concept screening for innovation and marketing teams who need fast, credible consumer input before committing to development.
Starting at $6,000
Methodology
Online quantitative survey
Typical Sample
n = 300–350 category users
Turnaround
2–3 weeks from briefing
Concepts
Per client needs
Key Deliverables
Purchase intent, believability, uniqueness and liking KPIs
Consumer verbatim diagnostics
Actionable recommendation with consumer rationale
Package / Artwork Decision Solution
Consumer validation of packaging and artwork options before final production commitment — reducing the cost of a wrong decision.
Starting at $6,000
Methodology
Online quantitative survey
Typical Sample
n = 300–350 category users
Turnaround
2–3 weeks from briefing
Concepts
Per client needs
Key Deliverables
Purchase intent, believability, uniqueness and liking KPIs
Consumer verbatim diagnostics
Actionable recommendation with consumer rationale
Claims Validation Sprint
Consumer perception testing custom-designed with a qualified consumer panel — built to support claims development and substantiation for CPG brands.
Starting at $7,500
Methodology
In-home use test (IHUT) or CLT
Typical Sample
Minimum n = 30+
Turnaround
2–3 weeks from briefing
Format
Monadic or paired comparison
Key Deliverables
Performance ratings across defined claims attributes
Top-2-Box claim-by-claim substantiation data
Open-end consumer language for claims copy
Claims-ready data tables and supporting analysis
Summary with overall conclusions and recommendation
Insights & Product Development Partner Program
A flexible monthly research partnership for CPG brands that need ongoing consumer insights without building an in-house team. Think of it as a fractional research director on retainer.
From $4,000
Commitment
Monthly retainer
Scope
Fully customized per client
Best for
Product Development resources
Format
Mixed methods
Key Deliverables
Dedicated research and innovation capacity each month
Mix of primary research, analysis and strategic input
Regular check-ins and priority turnaround
Scope tailored to your pipeline and priorities
Not sure which service fits?
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